Shell and Ferrari have a long history together and to help set the stage for the 2014 Formula 1 season, they have created a new video called Horse Power. We’ve enjoyed working with Shell over the past year and are excited to bring you more in-depth commentary from their technical team very soon. Until then, enjoy this stage-setting video from Shell and Ferrari.

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An F1 fan since 1972, NC has spent over 25 years in the technology industry focusing on technology integration, AV systems integration, digital media strategies, technology planning, consulting, speaking, presenting, sales, content strategy, marketing and brand building.
  • Jiji the cat

    Great video.

    As a fan, I’d love to get my hands on that simulator. As a computer animator, I’d love to get my hands on that simulator. The graphics are brilliant. Also liked those short shots of the cad software in use.

    Thank you so much Shell and F1B.

  • Niyoko

    This video has the most shots of the Ferrari V6 Turbo engine that I think we have seen thus far. Are there other pictures of the engine out there?