Op-Ed: F1, modern media & malcontents

The notion that F1 needs to embrace the new world of online media and social networking is a case of preaching to the choir when it comes to a younger, more connected generation. F1 needs to be more internet savvy and seek ways to engage its fans online and through emerging social media sites [...]

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Hill: British GP down to ‘crucial details’

Damon Hill has clarified earlier reports this week that the British GP deal was signed and sealed. Speaking witht he BBC, Hill said they are close but nothing is signed yet:
“It would be almost inconceivable for there not to be a British Grand Prix next year,” Hill said on Thursday, “but until it is [...]

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Toyota: We’ll throw in a Kobayashi if you buy now!

Dovetailing with the FIA announcement today that Peter Sauber’s team will inherit Toyota’s grid slot for the 2010 season, there is a story at Autosport regarding Toyota’s position in all of this.

From what I can glean, Toyota has agreed not to sell its team to another investor and relinquished their contractually guaranteed grid slot back [...]

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Sorrell: ‘Ecclestone Out Of Touch’

Sir Martin Sorrell, influential board member of the private equity firm CVC Capital Partners which owns F1’s commercial rights, has unleashed a scathing criticism of F1 commercial boss Bernie Ecclestone. The Daily Mail reported that Mr. Sorrell was nonplussed with Ecclestone’s comments this week regarding the penalty, or lack of, meted our by the [...]

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Economic Meltdown=Ecclestone Pay Raise!

I know…it’s an older story but with everything coming unhinged at Renault, I haven’t had time to share the good news with you. So here it is:
It’s a difficult economy. There is a good chance I don’t need to tell you that but it is true nonetheless. Large layoff’s (or redundancies) have [...]

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